About
WHO WE ARE
In 1994, the Michigan Fitness Foundation (MFF) was created as a 501(c)(3) private nonprofit organization to collaborate with the Michigan Governor’s Council on Physical Fitness, Health and Sports. MFF plays a vital role in promoting the health of Michigan’s citizens by working in conjunction with the executive office and state agencies plus other nonprofits and corporate partners.
As a trusted convener and recognized organization with a presence in all 83 Michigan counties, we are well positioned to bring together thought leaders and mission-aligned organizations. Together, we can guide statewide strategies to increase quality of life in Michigan. MFF can also leverage a powerful partner network — 2,200 sites reaching 4.6 million residents — to optimize impact as a statewide clearinghouse for data, communication, best practice strategies, and dissemination strategies across multiple platforms. MFF delivers practical, evidence-based solutions that focus on achievable strategies for healthy living.
OUR MISSION
To inspire active lifestyles and healthy food choices through education, environmental change, community events, and policy leadership.
THE ISSUE
Conditions in the places where people live, learn, work, and play affect a wide range of health risks and outcomes. We know that poverty limits access to healthy foods and safe neighborhoods and that more education is a predictor of better health.
OUR GOAL
MFF supports and builds collaborative partnerships to affect change in communities and improve conditions where people live, learn, work, and play. We strive to improve access to education in an effort to improve the overall health of Michiganders.
Our Strengths
ADVOCACY
The Michigan Fitness Foundation advocates for the health of Michigan’s citizens with special focus on healthy eating and physical activity.
PARTNERSHIPS
As a nongovernmental organization (NGO), partnerships are key to improving health through policy. Robust partnerships allow the Michigan Fitness Foundation to impact policy, systems, and environmental change throughout the state.
Expertise
Our staff brings years of expertise to our programs, grantors, partnerships, and advocacy efforts. Program staff have advanced degrees or certifications in nutrition, education, communication, public health, physical activity, built environments, and grant management.